Make sure they are truly interested in your brand to avoid those warm leads going cold. There is nothing intricate in them. " Free (Cool!) Without it, you could end up with a massive list of unqualified leads. Promote your brand by qualifying and quantifying its value. Fuel their interest with some promotional emails. That's why you should be sending some emails before your campaign even starts. We collect and analyze the data from every case study and give you that data. The 50 Top Performing Email Subject Lines: 1. Subscribe now to receive discounts, news, and updates. New Year Savings to Renew You! And the prize is skillfully highlighted. Youve been selected for our [prize] giveaway, Its time to treat yourself enter our giveaway for [prize], Only a few days left to enter our [prize] giveaway, Last chance to enter for a chance to win [prize], Upgrade your [product/service] with our giveaway, Enter to win [prize] and enjoy [benefit], Enter to win and experience the [benefit], One lucky winner will take home [prize], Win a [prize] and elevate your [product/service], Enter for a chance to win [prize] and elevate your lifestyle, Celebrate with us and enter to win [prize], Enter our giveaway for a chance to win [prize] and get [extra benefit], Be the envy of your friends with our [prize] giveaway, Enter to win the ultimate [prize] package, Limited spots available: Enter to win [prize], Dont miss out on the chance to win [prize], Enter for a chance to win the ultimate [prize] experience, Enter our giveaway for a chance to win [prize] and live your best life, Enter for a chance to win a [prize] and make your [product/service] dreams come true, Enter our giveaway for a chance to win the ultimate [prize] upgrade, Enter our giveaway for a chance to win!. New Year's email subject line ideas. . Choose the best prize for your target audience. How To Write a Giveaway Email Subject Lines? Claim your prize now, Youre the winner of our [prize] giveaway, Youre the lucky winner of our [prize] giveaway, Youve won a [prize] in our competition, Congratulations on winning our [prize] contest, Youre the winner of our [prize] sweepstakes, Youre the winner of our [prize] lottery, Congratulations on winning our [prize] promotion, Congratulations on winning our [prize] incentive, Youre the winner of our [prize] reward, Youve won a [prize] in our bonus round, Congratulations on winning our [prize] jackpot, Youre the winner of our [prize] bonus prize, Congratulations on winning our [prize] special offer, Youre the winner of our [prize] exclusive giveaway. It is a gateway that leads contestants to the landing page. There is a prominent green CTA button with action words, beautiful design features that makes the newsletter feel modern, and of course, legal requirements such as an unsubscribe option, contact info, and links to Terms and Conditions. I never win anything! said no one who ever entered our giveaways. Backcountry.com: For the Person that Has Everything. Therefore, run a giveaway email campaign wisely. "Requesting To Connect On LinkedIn". Now that you know how to write a contest email subject line, here are some quick tips to help you attract more participants. !" . 3,2,1Happy New Year! Created by Idealwrite.com. They say don't judge an email by its subject line, but let's be honest: We're always keeping an eye out for the best of the best. 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It should cheer everyone up. Its hard to disagree with this statement. Genius. JetBlue: Up to 50% bonus tis better to give AND receive! Forever 21. At Starter Story, our goal is to help you make these decisions by giving you the information and answers you need - from 4,409 successful founders that already went through it firsthand. Personalized emails generate higher transaction rates and revenue compared to emails that were not personalized. Instacart: This weeks forecast? Write a good email subject line. You want to require them to open the email to find out. California Academy of Sciences: Unique Holiday Gifts for Everyone on Your List! Use psychological tricks like FOMO, sense of urgency, exclusivity, social proof. One of the main purposes of the giveaway newsletter is to grow the subscription list. Choose a Desirable Prize. Send them a hilarious video or animated gif to lighten the mood, show sympathy through kind words, give bonuses for a reward program, or offer a special discount. Do you need a time-out from the holidays this year? Therefore, the design should be vibrant, charismatic, and on-brand. Make the contest sound exciting and urgent. Get started with the most advanced email builder for your next campaign or newsletter. Similar to the previous two examples, Vinomofos giveaway requires you to place an order to enter the giveaway. I was right - and that's not good for you. Lets go! [Best friend/significant other] just entered make sure you dont miss out too! Its primary task is to announce the start of the event. So, how to use a giveaway email to grow your subscription list the right way. It's important to hype up your audience and get them excited about your campaign. Most interestingly, when you click one of the photos, a modal pops up featuring a link to the product used in the photo: Visitors can easily click through and buy the products that catch their attention. Avoid making any false promises. Appeal to your target audience by name, let contacts know the exact number of points theyve earned, try to catch their drift, and show how giveaway can benefit them. This can be done by giving your subscribers a deadline to accomplish an action. When done right, an. LOccitane: Holiday Gift Guide To Natures Wildest Gifts, Bass Pro Shops: Final Hours! This could be YOU holding [insert prize]. "Get a free gift with your first order.". Apart from that, the email is transparent: all the main terms are carefully highlighted. As part of the overall email marketing strategy, giveaway newsletters play along with the companys goals. Generally, a 60-character email subject line should work fine on desktops. Stress-free holiday grocery shopping! After all, email is a professional tool, and the subject line should reflect that. [Random object]? Body Language Tools to the Rescue! Everything should be on the surface to cultivate trust. It is highly recommended to run such campaigns a few weeks before the holidays since it is much difficult to get through the crowded inbox during those days. 75 Valentine's Day Email Subject Lines To Fall In Love With. Get these insights to improve your next giveaway email campaign. Best Funny Email Subject Lines. Valentine's Day Email Subject Line Tips. One Kings Lane: Post-Christmas grab bag: pick a present for yourself, Box these deals like you mean it! 30% off everything with our Cyber Monday sale, Tick tock. Giveaway emails have massive potential in boosting business awareness and increasing product revenue. So if you were thinking of joining LOccitanes giveaway, you might even spend more than usual since theres a chance youll win it all back. Keep it short and sweet. 6. Subscribe & get entered automatically, WIN a [prize] just by liking this post!, TAG a friend who would love this [prize]! For example, use. Send your email marketing campaign quickly and easily. This giveaway email is not just a fancy picture; it is a brilliant illustration packed with marketing tricks. Keep the Subject line copy shortIdeally 50 characters or less. Always send Thank You note to all the participants at the end of the contest. Therefore, the contestants are unobtrusively led to the call-to-action. We just need your email: Join our free newsletter to get access now. Theres no hidden product placement or mention of any offers. Your first task is to get people to open your email. This will get people excited and keep them that way. Check out our guide on how to define The Best Time to Send Email Newsletters for Black Friday and Cyber Monday to get some valid insights. Good segmentation will help to bring actual benefits to the brand, achieve its primary goals in an increasingly small window of time, and, of course, onboard qualified leads. Enter to win today!, [Prize] up for grabs in our latest giveaway!, [Number] lucky winners will receive [prize] enter today!, Enter our giveaway for a chance to WIN!, [Prize] on us! Perform an RFM analysis to best understand which customers are your champions! In fact, Crate & Barrel has a dedicated landing page for curated user submissions: Each photo shows the companys products in use to help shoppers better visualize these products in their home settings. Hollister: Up to 30% off last-minute gifts! They may unsubscribe or lose interest in your brand. Steve Madden: Cyber Tuesday 50% Off Clearance! In exchange for taking this simple customer loyalty quiz, you can win store credit and a virtual consultation with a beauty expert. -Star Go Password. While 4ocean does something extraordinary for the environment, Recess, in this example, aims to make you, as an individual, feel better in these challenging times. Banana Republic: You should claim your surprise gift (its well-deserved!). Lets consider real-life examples of giveaway newsletter subject lines to get insights and hints on how this should be done: The second step to unlock the giveaway newsletters potential is to polish and refine the email according to the best practices. It's important not to go overboard here, but adding even the simplest touch such as their name can build trust and rapport. For example, if you're providing your reader with a free guide or e-book, consider making your subject line something along the lines of: If you want your email campaign to perform well, it all starts with your subject line. 1. Almost screaming at contacts, it stresses a sense of urgency and FOMO. Drag-n-drop solution for your static website to quickly host your static website. If you don't have a great prize, people won't put in the effort to enter your giveaway. When well-done, they can do magic on all fronts. The team behind this spectacular giveaway email example did many things right, but here are three decisions that made the most significant impact. Second, it starts with the enormous image-based hero area to sport all the prizes. Lets consider what tasks giveaway newsletters can easily accomplish. According to Convince & Convert, 35% of email recipients open an email based on the subject line alone. Analysis: Another subject line in the guitar giveaway series. This will help to generate excitement and maintain interest. You can go two ways to ensure that everything was fair and square. 5. Stretch your payments for 6 months, Travel Channel: Travels Best Holiday Attractions 2014/, Framebridge: Last chance for free shipping on Christmas gifts, LOccitane: New Years Resolution: Revamp Your Ritual with $20 OFF. Man Crates: Last Chance to Get Our Coolest Gifts For Christmas. Rifle Paper Co.: The After-Christmas SALE! Happy New Year from Us to You. Moovly: Create your own Seasons Greetings video in 10 steps, You deserve a little something extra, [name], You can be naughty and still stay fit through the holidays, Open if youre willing to get this treat, PACK THESE FOR YOUR THANKSGIVING TRAVELS (STUART WEITZMAN IT), J. Everyone loves a good puzzle and your email subscriber will be intrigued enough to open it in order to find the answer. -2 bizarre steps to bring the best out of your job. This subject line offers 4 different pieces of value( Guitar giveaway, live webcast, pdf, and videos) and performed worse than the two previous subject lines in the series which used just . Follow @[brand] and RT this post to enter our latest giveaway, You wont believe what were giving away this week!, One lucky winner will take home this amazing prize!, Win a [prize] in our exclusive giveaway!, Feeling lucky? Giveaway Emails: Essentials, Best Practices, and Inspiring Examples, Tasks that Giveaway Emails Can Accomplish, Examples of Eye-Catching Subject Lines for Giveaway Emails, How to Make Giveaway Emails Effective: Best Practices, Giveaway Email Campaign: 4 Crucial Newsletters to Send, How to Use Giveaway Emails to Grow Subscription Lists, seven principles of highly successful email marketing, The Best Time to Send Email Newsletters for Black Friday and Cyber Monday, Make newsletter responsive and mobile-friendly, Create awareness for popular and sought-after products, Promote a particular category of products, Get a wave of positive feedback for the brand, Encourage the target audience to try complementary products, Use action words like Enter, Win, Do not Miss Out On.. Copyright 2023. The giveaway newsletter is a powerful marketing tool. Adidas. Here are examples of subject lines that appeal to greed: Fred Lam: "Yours Free Book - $1.18 Million In 30 Days!". However, its important to make sure that your giveaway is relevant to your niche and that the prize is something that your target audience would actually want. Choose a prize that creates a genuine interest in the company and compels new contacts to stick around after. It should scream happiness and joy. Keep it Short. (3) How did you get to 10, 100, and 1,000 customers? 75% OFF for being an awesome customer. The last thing you want is for an important email to find its way into a spam folder. Just Give: Gifts that do goodand feel good, Doug Smith Subaru: Share the Love with your Community. 69%. In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you. Choose the winner randomly. Some are proven examples from other successful campaigns, and some are creative ideas to inspire you. Promote the giveaway newsletter during the entire period. It teaches us that not only should you be with participants every step of the way, especially in the last few days, but you should also stay optimistic about that, maintaining a cheerful atmosphere all the time. -Revised policy for jean shorts at work. The contest is highlighted and emphasized unobtrusively. Whatever email you send (holiday email, seasonal email, transactional email), should be personal. Wool and the Gang: Relax, Get a Gift Card. The event lasts a certain period of time. This can be turned into an instrument of increasing engagement, drumming up interest, and compelling contacts to act quickly. Do you need these subscribers? The longer the giveaway, the more similar emails you can send, the more chances you have to fulfill your marketing mission. The only thing better than our products is winning them! 2. What does that look like?". SF-Marin Food Bank: Today is #GivingTuesday. Adapting B2B Email Subject Lines to Personality Type. It is at the heart of the design, so its quite difficult to miss out. Again, everything is on the surface. First of all, we have a not-so-secret love for emojis in email subject lines. 2 weeks til Christmas! They pursue various marketing and promotional goals. 13. Subject line for your giveaway email. PrivacyStatement. Giveaway Newsletter Example from APTO Skincare. To create a subject line that will stand out from the crowd and make users open the message and take action, follow these simple yet helpful tips: Move to subject line examples for giveaway newsletters taken from popular brands to see how to put these tips into practice. The second way is to send an email with an invitation to the YouTube channel to show a draw of prizes on the air. : $20 Coupon! And we get the lowdown on the most essential, hard-hitting parts of building their business: (1) How exactly did you find this opportunity? Bennington Chiro Can Help You Stand Tall (Skyscraper Day, September 3) 36. Your name has gone into our singing bowl, out of which we'll be drawing the winner on December 20th. In order to orchestrate a great giveaway you should tag it with a catchy slogan. Hence, you need to use a catchy, engaging, and connecting email subject lines . Crew: Its OK to have seconds (or thirds) of this sale, Check out Santas recommendations for your favorite pet. It only takes 2 minutes to enter do it now for your chance to win! (Youll realize that you can do it, too.). Straightforward Email Subject Line Examples. Monoprice: Holiday Gift Guide Headphones & Earphones Starting Under $10, Food & Wine: 27 Recipes for a Holiday Cocktail Bash, Sleigh your Christmas list with these last-minute gifts, Freshbooks: Deliver Some Cheer this Holiday Season, Be the worlds best St. Nick with just one click, Dot & Bo: Ring In The New Year Plus: 12 Days of Christmas Gifting Starts Now, Push procrastination out the window with super-fun holiday shopping. Follow these principles and youll see a difference in your numbers next time you run a giveaway. Macys: Extra 20% off? After interviewing 4,409 founders, heres my biggest takeaway: Building a business is simple, but its not easy. wS = $(this).scrollTop(); But if you do it right, Giveaway Email Subject Lines can be a great way to grow your list quickly. Use a special email to notify about that. Notify about exclusions and exceptional circumstances. Though do not set big expectations; do not overpromise. By using the examples and formulas we provided, you should be able to start creating subject lines that will get more people to open your emails and enter your giveaways. If your subject line is too long, it will get cut off, which could impact your reader's chances of opening your email. Bass Pro Shops: Save up to 25% on Santas Toy Shop! Join our free newsletter to get unlimited access to all startup data including startup costs. It appeals to the audience and brings nothing but value. It is big and bold. Here's a novel idea a subject line that says you're reaching out "just because it's the holidays.". Welcome to [business/newsletter name]! Email autoresponders with subject lines that confirm entry to a contest or giveaway have a 46.9%** open rate. Instead, the brand follows up a few days later to ensure that youre not missing out on the offer: With an urgency-driven subject line that reads Last Day: Enter for a chance to win our gift basket! Prose reminds you that theres still time to enter its giveaway. Even better, LOccitane doesnt want to miss out on people who arent ready to buy today either. The background hints about the brand earning some extra bonuses for credibility. Keeping the subject message short also helps display it correctly without clipping on mobile devices. Use colors to create the right gamut of emotions. "Summer's in the Bag ". Related: 113+ Best Confirmation Email Subject Line Ideas. Here are seven giveaway email examples that do this right, and how you, too, can run an effective giveaway without breaking the bank. Use specific numbers. Effective giveaways, like Proses, can also help turn subscribers into customers, and this email is an excellent example of that. "Show your support on Giving Tuesday!". 7 of the Best Giveaway Email Examples You Can Copy, Giveaways are among e-commerce marketers favorite tools for a good reason. Step 4. Instructions on how to take part in a giveaway. The giveaway contest is not only about sending one newsletter that notifies about the event, and another one that introduces the winner. A simple tool to create emails and newsletters. By following these tips, you can write giveaway email subject lines that will help ensure your messages are opened and read. But remember: . LOccitane, meanwhile, gets to enrich its leads, collect more information about its subscribers (such as city and zip code,) and target you with reminder emails to place an order. Although marketers primarily work with giveaways to collect email addresses, thats not their only use case. , Copyright 2010-2023. However, this obstacle is not insurmountable. Learn more from best-selling nonfiction books in less time. Some are proven examples from other successful campaigns, and some are creative ideas to inspire you. It is here where you can offer a special discount for newcomers or other shopping incentives. Make it short and sweet so that mobile users can get the entire pitch. Give your readers a reason to click. We use cookies to ensure that we give you the best experience on ourwebsite. That is, your subject line should sound legitimate. No Vouchers. This helps advocate the company and increase trust. Bottom line: LOccitanes giveaway email is the perfect example of leveraging a limited-time offer in the best way possible. It is short and sweet. 5. Here is the information I promised you. Since this time of the year gives the most exposure. When accessibility is taken into account, this approach can produce outstanding results. However, if you can afford to ask your audience to take action to enter your giveaway, make sure to use your engaged customer base to your advantage. For example, if you are sending an email update about a new range of products, then your subject line can ask . Based on the stats, 69% of people will report an email as spam based on the subject line alone. 2. Tip #1: Start your subject line with the word "pitch" so the writer knows right away what to expect. This is one of my favorite cold email subject lines because it seems like it's coming from a real person and not some super fine-tuned marketer or salesperson. Telling your subscriber what is inside helps with open and clicks. Don't use clickbait. Long subject lines are often truncated in email inboxes, so make sure your most important words are at the beginning. And when it comes to inviting people into a lottery, it is here where you cant do, at least without a name. When it comes to email subject lines, most people gravitate towards those that are serious and to-the-point. Of course, a hot topic each January is the new year. Let them know that you're excited about the giveaway - but don't stray too . Avoid spammy subject lines like "FREE BOAT GIVEAWAY!!! -We cannot win all lottery tickets for you. See more ideas about best email, email design, marketing strategy social media. That's why it's critical to craft a catchy email subject line that will get you the traffic and conversions you deserve. . Giveaway Newsletter Example from Foyr Neo. Right now, we have 4,409 case studies you can read, and we add new case studies every single morning. Team Tony Robbins: Your last chance to save in time for the holidays. Send hyper-personalized messages that convert. Get Access To All Startup Data Right Now (it's free), Audible.com: A Free Holiday Gift Just for Our Members, Voices.com: Cyber Monday Deal from Voices.com Coming Soon, Secret Santas know how to hook up with Christmas savings. They can present new products, promote the brand, tempt people to purchase more, and enhance relationships. Here are 12 tips for creating effective email subject lines: 1. Welcome to #branded hashtag. Here are some optimizations that you can implement to improve your tagline ideas. Content Marketing - our team creates epic content that will get shared, get links, and attract traffic. There are four critical things that you should take into account. " Support [insert cause] on Giving Tuesday!". Create a specific welcome series flow for everyone added to your contest/giveaway list that contains 2-3 emails sent over the course of a week. We've put together a list of 200+ giveaway email subject lines (that work!). Everlane: Gifts The Wont Blow Your Budget, Doll up your fur babies for the holidays with our pet grooming services, Thank you! Therefore, after getting onboard a new contact, it is time to pull all the stops to turn him or her into a brand ambassador. You may need a mailing address to send them the prize, or an email address just for any future practical communication. The rule of thumb (for both mobile and desktop) is to keep your subject line under 50 characters.